Hotel Management Agreement & Leases
Drive increased profitability | Reduce costs | Increase revenue
We are hoteliers first and foremost, with a history of 20+ years operating in Ireland and the UK. We have successfully opened 12 hotels with a proven track record in performance. With our expertise and dedicated central management team supporting your hotels, we will deliver improved results. Your hotel will become part of a group reaping financial benefits. We have longstanding relationships with owners, investors and financial institutions, and are committed to growing our portfolio. Our history spans all areas including 3, 4 & 5* hotels, city centre and secondary locations, rural areas, family hotels and also UK locations. At our peak we managed 29 hotels (midscale to upper). Our focus for your business is centred on the key departments below, and thus delivering improved bottom lines.
Finance:
- Deliver profit maximisation
- Complete asset management
- Review of the trading statements to maximise cost savings, employee structure review to protect employee vs. sales ratio’s
- Review and deliver hotel controls, ensuring all revenues are reported correctly, helping ensure no exposure to cash losses
- General timely, accounting management
- Preparation of monthly P&L, reporting practices
- Budgeting & forecasting processes
- Cashflow prep and management
- Capital project budgeting and planning, review supporting justification and payback analysis
Human Resources
- Review organisational structure of the business
- Reduce payroll costs through effective management of KPI’s
- Employment law compliance
- Employee surveys
- Review of key ratios, eg. turnover & retention
- Performance management supporting system review, time-point & sales-force
Sales & Marketing
- International and national experienced sales & revenue team
- Direction and leadership to all properties
- Sales leads and referrals from sister properties
- Revenue and yield expertise
- Compilation of strategic Sales & Marketing plan
- Central RFP process for business
- Centralised account leadership, strategic media & tactical promotion/advertising campaigns
- Creative partners for PR management, marketing collateral, brochures, online, press and radio
E-Commerce
- Maximise online sales
- Advertising and promotions online
- Website, design, management and optimisation
- Search optimisation through direct management and thirdparty partner
- Management of booking engines
- Management of third party providers
- Management of review sites directly and with third party support
Procurement
- Group wide use of Procure Wizard and Group procurement management function to support hotels
- Procurement programs and deals for all suppliers, leveraging our group scale for all assets
- Full history of units purchased, helping to prepare future tenders
- Professional online transparent tender process for our suppliers
- On-line order and approval process straight to invoice and directable into systems like sage
- Stock controls and margin menu approval
Talk to us to find out more about how we can help your business – info@choicehotelgroup.ie